--- title: "Travel & Tourism · Appnovation" url: "https://www.appnovation.com/industries/travel-and-tourism" description: "Inspire travelers with data, digital strategy and CX. Appnovation helps travel and tourism brands grow with data-driven digital experiences." --- # Every journey, personalized from first search to return home Travelers want help that feels made for them, before a search engine or booking platform gets there first. We build AI products that help you own the direct relationship. Air Canada, Hopper, Pan Pacific ![Man travelling](https://cdn.sanity.io/images/ey850001/production/e2c5679e76f30f36750b1d303bca671c5266d3a8-5637x3763.jpg?w=1440&auto=format) Trusted by industry leaders worldwide * [![air canada](https://cdn.sanity.io/images/ey850001/production/7b2dfd0c6963c3a091e9a00237a5b7f481d4b29c-263x34.svg)](/work/loyalty-platform-usability-testing.md) ## Inspiring travelers’ imaginations In an industry primed for change, we help travel and tourism brands uncover new possibilities through data and analytics, digital strategy, design thinking, agility and customer experience. From natural-language trip planning and AI concierge assistants to real-time personalization and multilingual content, your guest data powers your advantage on infrastructure you own. ## Travel and tourism solutions ### Traveler Insight and Demand Forecasting We help travel and tourism brands use the right data to understand traveler and guest behavior and forecast demand, guiding pricing, capacity, marketing and growth decisions. ### AI Trip Planning and Concierge We build AI assistants that help travelers plan trips in plain language, answer questions in their own language and offer personalized recommendations before, during and after the journey. ### Digital Journey Innovation Travel runs on emotion. We use technology across the journey, from booking and check-in to back-office optimization, to lift engagement, reduce costs and improve performance. When travel patterns shift or disruptions hit, speed matters. We build agile frameworks and tools with a traveler-first culture. ### Multilingual Content at Scale We use AI to create and localize destination and product content across markets and languages, keeping it accurate, on brand and visible in search and AI answers. ### Loyalty and Direct Relationships Travelers expect their loyalty to pay off. We help airlines, hotels, destinations, attractions and tourism boards design loyalty programs and personalized offers that reward the right behaviors and bring guests back directly. ### Destination Marketing and Visitor Experience We help destinations and attractions create unforgettable visits by connecting digital content to every stage of the trip, making experiences more engaging, memorable and worth sharing. ## Travel and tourism solutions [View all work](/work.md) [![Pan Pacific](https://cdn.sanity.io/images/ey850001/production/ea875bcbace6f90c334348df7672308b9f57f8e4-800x600.jpg?w=800&auto=format) Case study June 26 ### Partnering with Pan Pacific to Evolve the Digital Guest Journey Appnovation](/work/partnering-pan-pacific-evolve-digital-guest-journey.md) [![A tiered waterfall cascading into a turquoise pool in a lush Tobago rainforest](https://cdn.sanity.io/images/ey850001/production/e1ebea564ba3bc8147b28dc08c1bc0e52b2a213e-700x365.jpg?w=800&auto=format) Case study November 20 ### Security-first Digital Solution with Google Appnovation](/work/tobago-tourism-agency.md) [![Hopper](https://cdn.sanity.io/images/ey850001/production/21acb17937aca437ae27d3a3b29db95a52c56622-800x600.png?w=800&auto=format) Case study October 7 ### Harnessing Looker to Streamline Data Strategy Appnovation](/work/hopper-harnessing-looker-streamline-data-strategy.md) [![Leading Airline - Enhancing Email Journeys for Guest Engagement](https://cdn.sanity.io/images/ey850001/production/709f45a5aee754fc20e0c01a80b500b61fd51478-800x600.png?w=800&auto=format) Case study September 4 ### Leading Airline - Enhancing Email Journeys for Guest Engagement Appnovation](/work/leading-airline-enhancing-email-journeys-guest-engagement.md) [![A flat-lay of a laptop, passport, coffee and map with a hand pointing to a route](https://cdn.sanity.io/images/ey850001/production/77f432055e410bc6a597a32a4269bc9fec662662-1440x600.png?w=800&auto=format) Case study September 18 ### Enhance Data Experience to Uncover Insights Appnovation](/work/enhance-data-experience-uncover-insights-faster.md) [![MTR](https://cdn.sanity.io/images/ey850001/production/354e5fa1c6ec1fc43286deef75cc74770ac2fb0a-800x600.png?w=800&auto=format) Case study June 27 ### MTR - Reimagining Passenger Journeys with a CX Innovation Sprint Appnovation](/work/mtr-reimagining-passenger-journeys-cx-innovation-sprint.md) ## Related insights [View all insights](/insights.md) [![AI email marketing, hyperpersonalization, predictive analytics, first-party data, email automation, marketing personalization, digital customer experience](https://cdn.sanity.io/images/ey850001/production/ca68a3a568ba686ca03017deffcfd37ae18641e3-1728x680.jpg?w=800&auto=format) Article February 11 ### Today’s Email Marketing: AI & Hyperpersonalization - What Digital Leaders Need to Do Next Michelle Rogers](/insights/todays-email-marketing-ai-hyperpersonalization-what-digital-leaders-need-do-next.md) [![5 Types of Marketing Journeys You Can Create With the SFMC](https://cdn.sanity.io/images/ey850001/production/94823a7944e7738963e55ea46e022b7b91e911fc-1200x629.png?w=800&auto=format) Article April 2 ### 5 Types of Marketing Journeys You Can Create With the SFMC Natasha Gilani](/insights/2020-04-5-types-marketing-journeys-you-can-create-sfmc.md) ## Get in touch with our Travel & Tourism sector experts today.