--- title: "Andrew Dunbar · Appnovation" url: "https://www.appnovation.com/people/andrew-dunbar" description: "Andrew Dunbar, General Manager, Europe at Appnovation — articles and insights." --- [← Insights](/insights.md) ![Andrew Dunbar](https://cdn.sanity.io/images/ey850001/production/3a5441b60ae14de02a357e92658c338ec388cb96-68x68.jpg?w=68&auto=format) # Andrew Dunbar General Manager, Europe Thinking ## Articles by Andrew Dunbar * [![Five Qualities to Look For in Your Managed Services Provider](https://cdn.sanity.io/images/ey850001/production/de8e3fa76e4dcc999b3e150637c18232b5f80f27-1920x1080.jpg?w=640&auto=format)](/insights/2021-06-five-qualities-look-your-managed-services-provider.md) Article · 3 min Jul 06, 2021 ### [Five Qualities to Look For in Your Managed Services Provider](/insights/2021-06-five-qualities-look-your-managed-services-provider.md) Finding a managed services provider (MSP) that’s right for your brand – both now and in the future – is no easy task. [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![The MSP Role has Changed: Is Yours Keeping Up?](https://cdn.sanity.io/images/ey850001/production/cc4238b9a0268d86ea75f7d2c7e95d14e39c5c95-1200x644.jpg?w=640&auto=format)](/insights/2021-05-msp-role-has-changed-yours-keeping-up.md) Article · 3 min May 27, 2021 ### [The MSP Role has Changed: Is Yours Keeping Up?](/insights/2021-05-msp-role-has-changed-yours-keeping-up.md) Over the next few weeks, we’ll be releasing a four-part video series on the benefits of finding an MSP who uses a performance-based approach. [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![All the Feels: Why B2B Needs Emotional Nuance for Next-Level Automation](https://cdn.sanity.io/images/ey850001/production/203eb6fb0db2eeb74793303048cd49e278faa119-1200x644.png?w=640&auto=format)](/insights/all-feels-why-b2b-needs-emotional-nuance-next-level-automation.md) Article · 8 min Apr 07, 2021 ### [All the Feels: Why B2B Needs Emotional Nuance for Next-Level Automation](/insights/all-feels-why-b2b-needs-emotional-nuance-next-level-automation.md) Computing published an article featuring Andrew Dunbar, Appnovation's General Manager of EMEA, about how the productivity gains of automation ultimately need to be balanced with an understanding that the end goal is to get closer to a scalable customer base. [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![Making Community Care Response More Efficient – Appnovation EMEA Hackathon](https://cdn.sanity.io/images/ey850001/production/4af9f07113f2813ed76b52f6e8904416049ccf02-1200x629.png?w=640&auto=format)](/insights/2021-01-making-community-care-response-more-efficient.md) Article · 4 min Jan 27, 2021 ### [Making Community Care Response More Efficient](/insights/2021-01-making-community-care-response-more-efficient.md) Reimagining experiences that can recreate physical experiences through digital is the ultimate goal. This was our teams' primary focus when they created the concepts for Trylly and White Elephant during the Appnovation EMEA Hackathon. [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![Reimagining Customer Experiences – Appnovation EMEA Hackathon](https://cdn.sanity.io/images/ey850001/production/10aa28686bf8dd2a83e594ce148c2c9bf65e4cba-1200x629.png?w=640&auto=format)](/insights/2021-01-reimagining-customer-experiences.md) Article · 3 min Jan 21, 2021 ### [Reimagining Customer Experiences](/insights/2021-01-reimagining-customer-experiences.md) Reimagining experiences that can recreate physical experiences through digital is the ultimate goal. This was our teams' primary focus when they created the concepts for Trylly and White Elephant during the Appnovation EMEA Hackathon. [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![Money Management Made Smart – Appnovation EMEA Hackathon](https://cdn.sanity.io/images/ey850001/production/7e51e093bf93e3f1c135525c3c9fb84764db3976-1200x629.png?w=640&auto=format)](/insights/2021-01-money-management-made-smart.md) Article · 4 min Jan 19, 2021 ### [Money Management Made Smart](/insights/2021-01-money-management-made-smart.md) With inclusivity, equal rights, and community in mind, our team presented the concepts to Common People and Unit during the Appnovation EMEA Hackathon. [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![Reinventing Family Time – EMEA Appno Hackathon](https://cdn.sanity.io/images/ey850001/production/d901e5364ee8a248c2f33cfdbeef22cf11522d8f-1200x629.png?w=640&auto=format)](/insights/2021-01-reinventing-family-time.md) Article · 3 min Jan 11, 2021 ### [Reinventing Family Time](/insights/2021-01-reinventing-family-time.md) During the Appnovation EMEA Hackathon, two of our teams created the concepts and framework for applications that’ll bring you closer to your loved ones during these tough times. Have you checked out Familia and Abode? [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![user experience planning and development](https://cdn.sanity.io/images/ey850001/production/d92458ce7528bc45ac3d27ffbc6f4f55aee35ac6-1200x644.jpg?w=640&auto=format)](/insights/style-vs-substance-how-build-agile-digital-offering-post-covid-age.md) Article · 5 min Nov 23, 2020 ### [Style vs Substance: How to Build an Agile Digital Offering in a Post-Covid Age](/insights/style-vs-substance-how-build-agile-digital-offering-post-covid-age.md) Agencies must strike a balance between innovation and durability in creating products that are crisis-resilient, says Andrew Dunbar [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![Two colleagues discussing work at a laptop in a café, with The Drum logo](https://cdn.sanity.io/images/ey850001/production/a821148368a3317247df2836d46a378f64ab5cb5-1200x644.png?w=640&auto=format)](/insights/four-hot-digital-trends-all-marketers-should-know-about-2021.md) Article · 7 min Nov 19, 2020 ### [Four Hot Digital Trends All Marketers Should Know About In 2021](/insights/four-hot-digital-trends-all-marketers-should-know-about-2021.md) 2020 has been a year packed full of highs and lows – and the digital landscape is no less turbulent. The virtual experience has come into its own in the past 12 months, with lockdown powering up impromptu acts of solidarity and protest with a momentum all of their own. [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![Five Ways High Street Retailers can Beat the Gloom this Black Friday](https://cdn.sanity.io/images/ey850001/production/294eef121498884e6d480ce76a8205e6fb39e761-8140x5427.jpg?w=640&auto=format)](/insights/five-ways-high-street-retailers-can-beat-gloom-black-friday.md) Article · 5 min Nov 26, 2019 ### [Five Ways High Street Retailers can Beat the Gloom this Black Friday](/insights/five-ways-high-street-retailers-can-beat-gloom-black-friday.md) [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![From zero UI to omnichannel: redefining next-gen UI](https://cdn.sanity.io/images/ey850001/production/d84e4b2da7292fd7b29d28e8fd9b1291886bcc58-864x486.jpg?w=640&auto=format)](/insights/zero-ui-omnichannel-redefining-next-gen-ui.md) Article · 6 min Nov 07, 2019 ### [From Zero UI to Omnichannel: Redefining Next-Gen UI](/insights/zero-ui-omnichannel-redefining-next-gen-ui.md) [Andrew Dunbar](/people/andrew-dunbar.md) Article * [![Digital Strategy: The Framework](https://cdn.sanity.io/images/ey850001/production/982dc07fe5343bd96688eb3184f746c36a267d9b-1884x600.jpg?w=640&auto=format)](/insights/digital-strategy-framework.md) Article · 8 min Mar 12, 2019 ### [Digital Strategy: The Framework](/insights/digital-strategy-framework.md) [Andrew Dunbar](/people/andrew-dunbar.md) Article