---
title: "Gavin Estey · Appnovation"
url: "https://www.appnovation.com/people/gavin-estey"
description: "Gavin Estey, VP, Technology AMER at Appnovation — articles and insights."
---

[← Insights](/insights.md)

![Gavin Estey](https://cdn.sanity.io/images/ey850001/production/df9d67942e2342de294c9316cf8f71381f24ca6a-68x68.jpg?w=68&auto=format)

# Gavin Estey

VP, Technology AMER

Thinking

## Articles by Gavin Estey

*   [![Data That Makes an Impact: Part 3 - How To Maximize Value With Monetization](https://cdn.sanity.io/images/ey850001/production/b07106e350894070a358813d2eb2b455ac5fee32-1200x645.png?w=640&auto=format)](/insights/data-makes-impact-part-3-how-maximize-value-monetization.md)

     Article · 7 min Dec 13, 2022

    ### [Data That Makes an Impact: Part 3 - How To Maximize Value With Monetization](/insights/data-makes-impact-part-3-how-maximize-value-monetization.md)

    Explore how monetizing your existing data can help increase growth.

    [Gavin Estey](/people/gavin-estey.md) Article

*   [![3 Ways to Turn Composable Tech Into Competitive Advantage](https://cdn.sanity.io/images/ey850001/production/5823fff9d469ae5e852f105127d0b366c36b6593-1200x644.jpg?w=640&auto=format)](/insights/2022-08-3-ways-turn-composable-tech-competitive-advantage.md)

     Article · 5 min Aug 03, 2022

    ### [3 Ways to Turn Composable Tech Into Competitive Advantage](/insights/2022-08-3-ways-turn-composable-tech-competitive-advantage.md)

    Build your composable architecture with the approach outlined in this blog and prepare your retail or CPG brand for a future of exceptional CX.

    [Gavin Estey](/people/gavin-estey.md) Article

*   [![Enhance CX with an optimized knowledge base](https://cdn.sanity.io/images/ey850001/production/bf336e98f260da6a50447058eae7c5bb238521bf-1200x644.png?w=640&auto=format)](/insights/2022-01-enhance-cx-optimized-knowledge-base.md)

     Article · 4 min Jan 21, 2022

    ### [Enhance CX with an optimized knowledge base](/insights/2022-01-enhance-cx-optimized-knowledge-base.md)

    Consumer expectations have dramatically shifted, with most of our lives shifting online over the past two years. People around the world are embracing digital, with everything from grocery shopping to work to education moving online. Brands that want to get ahead and drive an engaging customer experience must focus on improving self-service options like knowledge bases.

    [Gavin Estey](/people/gavin-estey.md) Article