---
title: "Our Work: Gear Coop · Appnovation"
url: "https://www.appnovation.com/work/gear-coop-enhancing-active-wear-companys-eretail-experience"
description: "Appnovation worked together with Gear Coop to define the brand's digital strategy and improve customer experience, resulting in an increase in revenue per…"
---

# Delivering a profitable digital customer experience and reducing abandoned carts.

Appnovation worked together with Gear Coop to define the brand's digital strategy and improve customer experience, resulting in an increase in revenue per shopper and reducing abandoned shopping…

![A hiker stands on a rock overlooking a mountain valley at sunrise](https://cdn.sanity.io/images/ey850001/production/72e428a6a06147646cb24eb1117021db6a6188fb-1440x600.jpg?w=1400&auto=format) 

*   $120 New high average order value achieved

On this page

## Engagement

Client

Gear Coop

Industry

Retail & Consumer Goods

Services

Engineering & Platform Development · Managed Services & Support · Strategy & Insights

## On this page

## Challenge

Gear Coop is a company all about what the outdoors has, for those who want adventure and exploration. But before suiting up and heading out, exploring their gear is a good place to start, and they wanted to make it easier for customers to get outdoors and explore.

## Solution

Gear Coop was looking for strong technical solutions, and an eCommerce platform designed to deliver a supreme user-experience.

Gear Coop's site maintenance, as well as their bespoke digital solutions were addressed, hosting infrastructure improvements recommended,, conversion improvement strategy implemented,, and overall site categorization enhanced and streamlined.

## Result

eCommerce always comes down to one thing: browse to buy conversions...sales. Gear Coop needed to overhaul, upgrade, and rebuild their online sales platform

Gear Coop now has a defined digital strategy; increased revenue per shopper, improved customer experience, streamlined, customer re-engagement, reduced abandoned shopping carts and multi-touch customer engagement programs.

## More work

[See all our work](/work.md) 

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## Ready to build something similar?

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