---
title: "Rockport · Appnovation"
url: "https://www.appnovation.com/work/rockport-stepping-up-global-sales"
description: "How Appnovation built an internal sales tool that gave Rockport's global sales team fast access to collections and helped outpace competitors."
---

# How an internal sales tool helped Rockport's outpace the competition.

Appnovation developed a responsive, intranet database for Rockport sales team to have a one stop shop to access the company's latest product collections and marketing materials.

![Close-up of a man's and woman's feet wearing Rockport dress shoes and heels](https://cdn.sanity.io/images/ey850001/production/58aae183e4683944b739c8c758d74e00de9f08b9-1440x600.jpg?w=1400&auto=format) 

*   300+ Rockport employees.

On this page

## Engagement

Client

Rockport

Industry

Retail & Consumer Goods

Services

Creative & Experience Design · Engineering & Platform Development · Strategy & Insights

## On this page

## Challenge

Rockport makes style comfortable for metropolitan professionals around the world. They create collections that are sophisticated and stylish without compromising comfort or functionality. Their philosophy is simple: Walkability. They are about making the most walkable shoes in the industry.

The company needed an internal interface so their sales team could access the latest collections and marketing materials to make the sales process more proficient for customers and ensure consistency of the information in terms of messaging and branding.

## Solution

Appnovation developed a responsive, intranet database for Rockport sales team to have a one stop shop to access the company's latest product collections and marketing materials. Once signed in, users can view the latest product collections and filter by categories such as colour, style and even by region availability. They also have access to the latest marketing materials such as seasonal lookbooks and videos.

## Result

The Rockport sales team now has a responsive, user friendly intranet database that provides a one stop shop to access the company's latest product collections and marketing materials, driving global sales and the commitment of building the best possible shoes for their customers.

## More work

[See all our work](/work.md) 

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## Ready to build something similar?

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