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Data That Makes an Impact
Our “Data That Makes an Impact” series delves into a range of approaches and considerations that allow you to harness your data to realize improved returns and customer experience — in a timely manner. We’ve provided an overview of the entire series for you here.
Data That Makes an Impact
Quitter's Circle
Pfizer and the American Lung Association needed to create a community, a forum to support people looking to quit cigarettes. The solution? A cross-platform mobile app for an online community, built to help smokers face common obstacles associated with quitting, offering educational, social and financial support.
Quitter's Circle