Since its launch, VisitCalifornia.com has received multiple awards for digital and creative excellence from global organizations, including the Creativepool Annuals, the WebAward Competition, Communicator Awards and the UX Design Awards.
Appnovation, a global digital consultancy, has been recognized by two industry organizations for its standout work on behalf of its client, Visit California. Both the Web Marketing Association and MUSE Creative Awards have recognized Appnovation in their respective annual awards.
The Web Marketing Association’s 2021 MobileWebAwards
Appnovation earned two awards in the Best Leisure Mobile Website and Best Regional Mobile Website categories for its work on Visit California’s full website redesign. The MobileWebAward Competition recognizes innovation, technology and user experience in mobile web development, judged on seven criteria including creativity, impact, design, content, interactivity, ease of use and use of the medium, across 84 industry categories.
The MUSE Creative Awards
Appnovation earned two Platinum Awards in the Travel and Tourism websites categories for the Visit California website redesign. Taking over 5,000 entries from all over the world, the MUSE Creative Awards competition is one of the leading programs honoring excellence in the creative and design fields. The awards program honors professionals in both creative and design spaces, promoting the entrants’ excellent works in spite of the changing times wrought by the pandemic.
VisitCalifornia.com, designed and built by Appnovation, is a personalized and mobile-first experience that delivers the best digital customer experience for users who are ready to travel again, inspiring travel to, and within, California. Combining high impact video and an elegant card-based page design that is easy to scan, maximizes simplicity and reduces cognitive load, users can quickly find inspiration and the information to make their vacation a reality.