Antwerp Symphony Orchestra decided it was time to revitalize their online platform with a digital transformation: to visually augment the value of its artistic spirit with a complete rebranding, including a redesign of its website.
An external agency started creating a new house style and designed a graceful logo and other visuals that link the public with music. A style that aims to be both classical and hip. Because, that's the Antwerp Symphony Orchestra through and through.
Appnovation's development and digital strategy team was asked to transform the website, create a modern look & feel, and create a digital destination, and unique user experience.
Which is precisely what we set out to do.
An new digital artistic experience to support the new brand for Antwerp's premier orchestra that resulted in increased online bookings and concert sales.