Our Work: JYSK

Challenge

JYSK, a global retailer specializing in home products, operates over 2,600 stores and employs more than 22,000 people worldwide. JYSK Canada needed to re-platform their existing Magento (now Adobe Commerce) e-commerce site to improve their omni-channel architecture and user experience. Facing increased competition and performance issues exacerbated by Google’s mobile algorithm changes, they turned to Appnovation for a comprehensive solution.

Solution

Appnovation tackled the challenge by designing a fresh, mobile-optimized user experience and integrating it with JYSK’s point of sale and order management systems. Multiple working sessions with JYSK stakeholders ensured that business processes were accurately mapped into the new platform. Key areas addressed included catalog management, pricing and payments, tax configurations, order management, inventory rules, reporting, and SEO/analytics. A pivotal part of the solution was an extensive SEO migration plan, detailing all necessary steps and information to mitigate risks and measure success post-launch.

Result

Appnovation delivered a revitalized e-commerce platform for JYSK, featuring an improved UX, seamless in-store support, enhanced mobile conversion, and increased site speed, all contributing to higher Google search rankings. This comprehensive upgrade allowed JYSK Canada to effectively navigate market pressures and maintain a competitive edge, showcasing Appnovation's capability to provide enduring value and impactful solutions.

At Appnovation, our experts excel in developing e-commerce solutions that elevate user experience and market competitiveness for global retail brands. Leveraging cutting-edge technologies, we ensure seamless integration and optimization across mobile and SEO platforms. Discover how our expertise in e-commerce development can help you adapt and thrive in the digital marketplace.