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Agustina Marcos

Agustina Marcos

Managing Director, Account Management, Pharmaceutical & Life Sciences

Thinking

Articles by Agustina Marcos

  • 2 Proven Strategies for Driving Successful Platform Adoption
    Article · 4 min Apr 23, 2025

    2 Proven Strategies to Drive Successful Platform Adoption

    Adopting a new platform is a significant undertaking and investment for any organization. In addition to planning and executing the technical implementation, one of the biggest challenges is making sure teams are ready to embrace the platform and make the most of its capabilities. Change is hard, especially if you are moving from a model the team knows and understands. The success of any new technology adoption lies on two critical but often overlooked strategies.

    Agustina Marcos Article