Jeremy Elder
Content Marketer
Thinking
Articles by Jeremy Elder
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Digital Trends 2021: Focus on CX to Make the Most of New Tech
Focusing on foundations like data-based decision making, personalization, content creation, distribution, and seamless commerce experiences will create more significant long-term growth opportunities than any new trend.
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Digital Trends 2021: Data & Analytics are Key to Unlocking CX
Empathetic, human-centred approaches to digital strategy are on the rise, and customer expectations mid-pandemic have shifted radically.
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Digital Trends 2021 Deep Dive: Put Your Customers First
In 2020, the global COVID-19 pandemic changed everything. For 2021, we have to majorly rethink how we conduct digital business – both within our companies and with our customers.
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Digital Trends 2021 Deep Dive: The Power of CX and EX Combined
In 2021, the ongoing impacts of COVID-19 will make harnessing both customers’ and employees’ passions an under-tapped strategy to driving bottom-line ROI and love for your brand.
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GMs’ Corner: Top 4 Digital Trends 2021
The pandemic fundamentally altered our lives almost overnight in 2020. These are the latest digital marketing trends Appnovation’s General Managers have top of mind as we plan for 2021.
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Top 5 Digital Trends 2021 from Appnovation’s VPs
Our VPs of Strategy, Experience, and Technology have locked in their predictions for 2021. Below are the five digital trends they expect to shape the world in the next year.
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How Web Accessibility and Ethical Design Can Boost Your SEO
Why making your site more accessible will also make it more easily searchable.
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Top 4 Ways to Help Your Business Solve Ethical Issues in User Experience Design
Make sure accessibility isn’t an afterthought. Integrate ethical design thinking to evolve how your business thinks so you can tackle web accessibility like never before.
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5 Keys to a More Ethical and Accessible Business
How to strategically create a user experience that will build your business for all your customers...
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A 5 – Step Plan to Start Boosting Your Web Accessibility and Ethical Design Thinking Today
Web accessibility is a journey, not a destination. Here’s a handy list of how to start tackling the biggest challenges and make the most important improvements first.
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Agile Marketing Is the Key to Connecting With Your Customers During COVID-19
Companies that embrace agile marketing now will set themselves up for recovery and success in the future.
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Design a Customer-Centric Experience to Meet Changing Needs
During the COVID-19 pandemic, your customers’ needs are evolving daily. Here’s how to prepare to keep up now so you can excel in the future.
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Why Leading Digital-First Businesses Need Data Now More Than Ever
How your approach to analytics and insights can adapt to the current realities of COVID-19
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How Appnovation is Helping British Columbia’s Ministry of Health Prevent the Spread of COVID-19 Between Healthcare Facilities
Through data analytics and real-time insights, we enabled health authorities to make critical provincial resourcing decisions – in under a week.
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Accessibility and Ethical Design: 10 Website Improvements to Make First
Website accessibility is crucial to your business. Knowing how to make the easiest changes first will help you get the ball rolling and set you up for success in the future.
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How Digitally-Savvy Companies Will Come Out Ahead in the Age of COVID-19
Building customer-centric digital experiences are more important now than ever. Digital disruption & how to transform our businesses to prepare for it is critical.
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Web Accessibility and Ethical Design: Identifying Must-Haves vs. Nice-To-Haves
Your main goal should always be to make your site as accessible as possible. A clear game plan on what you must do now vs. what you’d like to do later is key.
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If Your Website Isn’t Accessible, Your Business Isn’t Accessible
Appnovation believes website accessibility is not just a government requirement. Ethical design thinking includes taking a proactive approach to continuously improving your site’s accessibility because you believe it’s the right thing to do.
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3 Signs You’re Making the Grade With Accessibility and Ethical Design
Appnovation believes website accessibility is not just a government requirement. Ethical design thinking includes taking a proactive approach to continuously improving your site’s accessibility because you believe it’s the right thing to do.
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Does Your Website Meet Government Accessibility Requirements?
Appnovation offers advice to ensure your user experience (UX) and customer experience (CX) meets government accessibility requirements. This is key to ethical and accessible web design.
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