Actionable Data and Consumer Insights

One of the biggest challenges that businesses face today is the ability to transform the data they collect into intelligence that drives competitive advantage and smarter day-to-day business decisions.


In this panel recording, Appnovation's Senior Director of Data Science & Analytics, Ashley Fitzgerald, joins forward thinkers from AT&T and former PepsiCo at the Digital Customer Experience Summit, to discuss: 

  • How to harness CX data and translate insights into innovative customer experiences
  • Best practices for leveraging and listening to CX data
  • Agile and service design programs which can benefit CX 



  • Afshin Ahangar, VP, Strategic Customer Insights & Advanced Analytics, AT&T
  • John Ross, Global Director Customer Partnerships, Former PepsiCo
  • Ashley Fitzgerald, Senior Director, Data Science & Analytics, Appnovation

Learn more about how to achieve true business intelligence effectively, by reading our latest blog post: 3 Steps to Successfully Democratize Data.

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