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3 Key Benefits of using Google Apps for your Business

By plaoha
May. 12, 2014

Google is a strong innovator in the technical services industry. More than a decade ago, they pioneered order in the massive chaos of information that made up the Internet. Today the chaos grows and yet they continue to be able to sustain order in their search service. It's no wonder that they would eventually branch out to tackle the chaos that exists for getting businesses connected to the information they need to stay in tune with their staff and customers. Google Apps for business brings with it some cloud services that most businesses in today’s market require to stay inline with their goals. Here are 3 key benefits of using Google Apps for your Business.

1. Convenience of staying connected

It has become mainstream for business' to operate virtually and in the cloud. Email, document sharing, and chat brings that service to even the smallest business which is a huge step up from the days of sending files and organizing conference calls as the only means of staying connected. So far in my present use of the system it’s been very easy to: make a document and share it; video or message instantly with someone without having to jump through any complicated hoops. The best convenience factor to me is when you find out that this can all be done from any mobile phone as well, cutting the cord and letting you stay connected from anywhere. Although the burden of needing an internet connection might slow you down, the rest of what you need is at your finger tips.

2. Reliability in a well recognized brand

The benefits in reliability come from the reduced complexity that would normally be associated with any of the above services. This distinction as a Google service is important because the brand has become well recognized for its reliability in the services it provides. I remember having used other self-hosted email services in the past while at previous companies and there were times where email would get lost in transit or would take a very long time to reach its audience. There were even instances where email just didn't work at all. Can you imagine a couple of days or even a week without email operational?  It was like being sent back to the stone ages.

3. Efficiency with high valued tasks

The user experience is very intuitive for at least the functionality that I have used. For a business, that means little to no training for their employees and since it’s on the cloud there is no need for software updates to be installed regularly. It’s also bundled with their very fast search tool so you can find things quickly and easily but not be tied down by the chaos of growing information. This results in increased productivity and a happier workplace because it’s no fun fighting technology to get things done.

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